Glocal in my context: Matsui Glocal

What is glocal? Of course, glocal is an artificial word made from global and local.

According to Oxford dictionary, glocal is “reflecting or characterized by both local and global considerations”. Or in Longman, it is “relating to the connections or relationships between global and local businesses, problems etc”.

Generally, global and local are opposite words each other, as globalization vs localization. Globalization is regarded as enemy from local. In Indonesia and maybe other developing countries, globalization is almost synonym with westernization, capitalism, imperialism, USA & Europe, or sometimes with christianization.

We remember that developing countries had felt to be exploited under colonialism by Western countries. So, the concept structure between globalization – localization and exploit – exploited has not been changed.

However, developing countries should know that many local people in USA or EU also criticize against impact of globalization. Such people played big role to win new USA President last year.

It means that almost all local people of the world, not only in developing countries but also in developed countries, feel and battle the globalization.

I understand that there is a universal basic issue in local society everywhere in the world. Local peoples in USA, EU, Indonesia, and Japan are facing to the same universal issues.

That is the crisis of local identities. Collapse of “who we are, where we live, what our life is”. Local life cannot be separated from so-called globalization, including using mobile phone, internet, or imported consumer goods.

The problem is not developed countries vs developing countries. But, what we keep and develop our own life with local identity.

Local people often think only they are in the worst condition because they know about only their local society. But, you are not alone. Even though the character and level of living is different, almost all local people feel and think the same.

In this context, I myself want to define glocal as global network of locals without border of administrations, and countries.

My glocal has no best model to be learned by others. No intention to apply a model to others. My glocal respects each locality and tries to settle the respect among locals. We start from such respect to others or at least recognition of others. Then, facilitate to learn each other to know more about ourselves in the local, for next step.

I will do more with local anywhere in the world. I believe the local-to-local network in global will change current confrontative situation, if we start from ourselves and our daily life, not from ideology or political jargon.

Meeting with IKAPEKSI South Sulawesi

After arriving at Makassar at noon in January 13, I met members of IKAPEKSI South Sulawesi. IKAPEKSI is Ikatan Pengusaha Kenshusei Indonesia, Indonesian ex-Japan-Trainee Businessmen’s League.

They were ex-Trainee in Japan for three years. Mainly worked in small and medium enterprises in Japan to officially learn know-how and technique/technology to be applied in Indonesia in the future. However, some Japanese companies regarded them as cheap labors because of serious shortage of labors in industrial sector.

Officially, government of Japan does not permit immigrant labors in Japan but in fact those trainee are used to fill the labor shortage.

IKAPEKSI was established spontaneously by ex-trainee themselves without any support of government of Japan and Indonesia. Most of members of IKAPEKSI manage their own companies, work in companies, and start their own small business. The ex-training program has contribute to create new entrepreneurs and skilled labors in Indonesia.

I have been an advisor to IKAPEKSI since 2015. I am happy to meet the South Sulawesi part members this time and want to support them.

Trip to Indonesia and Malaysia (12-18 Jan 2017)

As the first trip to outside Japan in 2017, I will visit Indonesia and Malaysia in 12-18 January 2017.

I plan to arrive at Malaysia in 12 January, and visit Melaka to meet new friends at noon. After that, bound for Kuala Lumpur to have dinner with my friends.

In 13 January, I will fly from Kuala Lumpur to Makassar, Indonesia. I hope I will meet my old friends during my stay in Makassar for four days, 13-16 January.

During my stay in Makassar, I will attend a wedding party of my friends in 14 January.

In 16 January evening, I will fly from Makassar to Kuala Lumpur. After meeting with my friend there in 17 January, I will fly from Kuala Lumpur to Tokyo in 18 January.

I hope this trip will be the start point for me to extend my work horizontally from Indonesia to Malaysia and other countries.

My Hope in this 2017

I has started my work today (January 4) in 2017. I hope this 2017 would be happier and more peaceful year than before.

At the start-point of this year, I had set seven targets to be realized during this 2017. One of them are at least once a week posting to this my homepage. Others are secret.

I want to start my work extension not only from mostly Indonesia-Japan but also to multi-country network of local to local. I need to know and learn a lot of cases of local community and/or business development challenge in many countries. I believe we need a kind of mutual learning network among local communities, as an alternative network from nation-to-nation network.

From my experiences in Japan and Indoensia, every local community has faced to the same deep crisis and problem. That is the crisis of local identity caused by penetration of commercialization from outside. In other words, it is globalization. Every local community in universal crisis and problem.

Localization is regarded as the solution to overcome such globalization. But localization is not same as isolation with cutting the connection with outside. It is not possible to survive the local community.

I think we need a kind of global network among local communities in the world. Glocal is this meaning. This network cannot force to unify in one direction. There are many and many local communities in the world. So, without accepting and assuming those difference of local communities, such network cannot be realized.

This network is just for mutual learning and for avoiding loneliness feeling of each local community. Local communities are different, but their source of problem may be universal. Human beings should not feel loneliness. Local community may be the same.

I do not know how many persons agree with this thought in the world. If you are the person, I want to contact and meet you, and discuss and take action more.

I will start to extend my idea from visiting Malaysia and Indonesia in 12-17 January 2017.

2017 has just started.

Business Trip to Surabaya (7-11 Dec 2016)

Maybe this is the last business trip to Indonesia from Japan in 2016.

I was suddenly asked to participate a business trip by a researcher of IGES (Institute for Global Environmental Strategies), a semi-government research institute in Japan, to Surabaya when I was in Yogyakarta, Indonesia, for special lecture at Gadjah Mada University (22-24 November 2016).

This time I was asked to join her preliminary survey on sustainable community development in Surabaya, Indonesia. I brought her to meet young activists of C2O library and Ayorek to make a platform for community development in Surabaya, a specialist on environmental issues in Surabaya, and women’s group to promote mangrove conservation and community development.

I hope this field survey would be useful for IGES study in the next stage.

What is my next stage? Please stay tuned in 2017 !

Lecture in Gadjah Mada University, Indonesia

I will stay in Yogyakarta, Indonesia, in 21-25 November 2016.

I will give a public lecture to students of Gadjah Mada University on “Career Development and Corporate Culture of Japanese companies” in 22 November 2016.

In 23-24 November 2016, I will make individual consultations with 9 students of Gadjah Mada University who are interested in Japan and Japanese companies.

The used language is Bahasa Indonesia.

This is a collaboration program between Gadjah Mada University, Indonesia, and Aichi Prefectural University, Japan. I will do this as visiting researcher of Aichi Prefectural University.

After half-day stop at Singapore in 25 November, I will go back to Tokyo in 26 November.

I will stay in the campus of Gadjah Mada University. See you my friends in Yogyakarta and Singapore if possible.


Business Trip to Batu (31 Oct – 1 Nov)

I visited Kota Batu again in 31 October – 1 November. This is the last visit this year to complete the cooperation and collaboration direction between Kota Batu and Fukushima City in agriculture sector.

A proposal was submitted from Fukushima to Batu and we discussed it together. Because the proposal was satisfied with needs from Kota Batu, generally we agreed.

Fukushima team was welcomed by Mayor of Kota Batu, too. Fukushima team appreciated very much on very warm acceptance and positive response from the mayor on the cooperation and collaboration direction.

We will start next step to long-term partnership between Kota Batu and Fukushima City.


Fukushima Team with Mayor of Kota Batu


Schedule in September to November 2016

My schedule in September, October, and November 2016 has been revised. Please see . I will be in Indonesia next time from September 27 to October 23, and from October 30 to November 5.
9〜11月のスケジュールを更新しました。 をご覧ください。次のインドネシア出張は、9/27-10/23 及び 10/30-11/5 の予定です。

Visit Umaji Village

Visit Umaji Village in Kochi Prefecture. Umaji is Uma (horse) plus ji (road). It means we must reach Umaji by horse. But it is old story. Now we can enjoy smooth car drive to Umaji even though the road is narrow and winding.

Umaji, whose population is 930 persons,  is now famous as success case of local revitalization by processing of yuzu, very good smelling citrus. JA Umaji has 5 factories to process many kinds of yuzu goods, as yuzu drink, yuzu ponzu source, yuzu jam, yuzu chili, yuzu pepper, yuzu liqueur, yuzu cosmetics, yuzu ‘aromatics, and so on. Yuzu seed becomes good material for cosmetics.


Amazing, isn’t it? Only 930-populated tiny village in mountainous area has 5 factories. Most of products are sold through mail order or internet to all areas in Japan, with increasing the number of fans of Umaji. Umaji offers the status of special villager to those fans.

This has been promoted by JA Umaji. JA Umaji has its very unique and impressive business model to revive tiny mountainous village, through the integration of production of yuzu, processing, and marketing.

However, as other villages in Japan, Umaji also faces to depopulation and aging. How is the way to satisfy with increasing market demand for yuzu products under decreasing of labor? Mechanization is one of the answer with 5 factories. But, is it sustainable in the future? Is it overcapacity or not?

The challenge of Umaji will be severer.


1 5 6 7 8 9